Operate a partner campaign kit from one current link by assigning owners for messages, images, dates, and approval material. Partners also need a clear signal when any of those elements changes.
How should the kit be divided?
Organize it by partner task: campaign overview, approved message, creative assets, schedule, placement requirements, approval evidence, and contact routes. Show the revision date and owner near the top.
Separate editable source assets from distribution-ready files. Label market or channel variations so a partner does not choose an asset by filename alone.
How should updates reach partners?
FeatPaper can update the document behind the existing link. For each material revision, name what changed, the effective date, and whether work already in progress must be adjusted.
Keep a distribution list for active partners and channels. A stable link reduces resending, but partners still need a direct notice when a campaign decision changes.
What should happen at campaign close?
Set a retirement date, preserve an internal record, and tell partners which materials should no longer be used. If a future campaign reuses the structure, start a new revision cycle rather than silently reopening the old kit.
Campaign-kit checklist
- Does every asset or message have an owner?
- Are market and channel variants clearly labeled?
- Are dates and approval references current?
- Are active partners notified of material changes?
- Is the retirement process documented?
What remains for native review?
An English reviewer should check campaign-operations vocabulary, partner instructions, and update notices. Product scope and CTA remain pending native review.