WEBTOON ADVERTISING GLOBAL MEDIA KIT
2026 I WEBTOON ENTERTAINMENT
150+ Countries in Service
We are the global leading storytech platform
160+M
Monthly Active Users
1.4B Total Revenue (FY2025, USD)
2024 Nasdaq Listed
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WEBTOON Entertainment Inc.
Showreel
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WEBTOON Entertainment Inc.
FROM PAPER TO SCREEN
Enjoy a new, more immersive way of reading comics at your fingertips.
#vertical-format
#simply-swipe
#bite-sized
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REACHING FANS WITH UNWAVERING LOYALTY
They actively express their emotions and leave comments, even on ads.
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Subscribe
Super Like
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Comments
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Grate
👏
The Ad is so amazing
Shin*(prng*)
Wait, this is a spin-off for a campaign??
It blends so seamlessly with the original,
I never would've guessed!
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WEBTOON Entertainment Inc.
HEARTS AND MINDS CAPTURING THE YOUNG
Our core audience, Gen Z and Alpha, are passionate about creating and sharing content
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WEBTOON Entertainment Inc.
WITH UNRIVALED STORIES UNLEASH YOUR BRAND
We're home to over 27M global creators who produce 124,000 new episodes every day
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7
WEBTOON Entertainment Inc.
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UNLOCK ENDLESS BUSINESSOPPORTUNITIES
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Leverage our Webtoon IPs for movies, games, videos, gifts and more beyond ads.
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OUR INDUSTRY LEADERSHIP IS BACKED BY RELENTLESS GROWTH
+330M
Cumulative App Downloads
160+M MAUs
+1,275%
'WEBTOON' Google search trend
(2015~2024)
+400,000
Web-comic Creators Worldwide
(as of Q4 2025)
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WEBTOON Entertainment Inc.
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WEBTOON Entertainment Inc.
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WEBTOON Entertainment Inc.
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Your Brand, Redefined.
WITH-CREATOR ADS
Represent your brand with WEBTOON's unique stories and characters.
- Branding Package 1
- 2 Branded Webtoon Package
- 3 Branded Episode Package
- 4 Branded Contest Package
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WEBTOON Entertainment Inc.
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Build Your Brand. Powered By Stories. 1
BRANDING PACKAGE
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Open
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Access
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Search
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Right after episode
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Branding Package Kit >
Before next episode
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WEBTOON Entertainment Inc.
Build Your Brand. Powered By Stories. 1
BRANDING PACKAGE
Case Study : NIVEA (Beauty)
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Achieved high media engagement with display ads and short spin-off branded epilogue
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WEBTOON Entertainment Inc.
Brand Comes Alive. Story Helps Thrive. 2
BRANDED WEBTOON PACKAGE
Convey brand message with serialized episodes
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SAMSUNG Electronics with Sarah, I'm Sorry
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WEBTOON Entertainment Inc.
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Brand Comes Alive. Story Helps Thrive. 2
BRANDED WEBTOON PACKAGE
Case Study : LG Electronics (IT/Electronics)
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Maximized the brand's reach across games and social media beyond branded webtoons
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WEBTOON Entertainment Inc.
Where Stories End, Brands Begin 3
BRANDED EPISODEPACKAGE
Seamlessly integrate your brand and h old viewers' attention right to the very end
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App Main
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Episode List
Brand Episode
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Bottom Banner
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WEBTOON Entertainment Inc.
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Create with fans. Inspire Through Stories. 4
BRANDED CONTEST PACKAGE
Let our fans showcase their talent and passion for brands on the platform
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WEBTOON Entertainment Inc.
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Create with fans. Inspire Through Stories. 4
BRANDED CONTEST PACKAGE
Case Study : CAMCOM (Game)
Monster Hunter is one of my favorite game franchise, I'm looking forward to read all the comics!
Congrats to those who made it and kudos to everyone who gave it a try! It's so great seeing so many different art styles I also love that this contest encouraged us Monster Hunter artists to give comicing a try! Thank you for letting me participate! 🥹
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My wife and I had an amazing time crafting our first ever comic together! It's inspired us to make even more content!
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Connected creators and fans, inspiring each other, fostering communities and engaging with brand
I spent 90 hours on this project 😭❤️ My original submission to the contest was low quality when uploaded and missing an episode so I had to redo it after the competition was already closed. I hope you guys enjoy! ❤️❤️
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I love your art style man, I can't wait to see more of your work, GOOD LUCK IN THE CONTEST!
This game looks so cool??? How have I not seen it before???
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WEBTOON Entertainment Inc.
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Transform view into value
DISPLAY & VIDEO ADS
Showcase your brand and maximize user engagement
- 1 Brand Takeover Package
- Splash Ad Package - App Launch Takeover 2
- 3
- Full-screen Video Ad
- Viewer-top Video Ad 4
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WEBTOON Entertainment Inc.
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Own every moment. Absolute Presence. 1
BRAND TAKEOVER PACKAGE
Full weekly coverage, capturing users from app launch to final scroll
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Splash Ad
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Premium Home Ad
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Series Home Ad
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Full screen video Ad
Viewer-top video Ad
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Viewer-end Ad
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WEBTOON Entertainment Inc.
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Stand Out Instantly. Stay Top-of-mind. 2
SPLASH ADPACKAGE
App Launch Takeover : Take over the screen the moment users open the app
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Splash Ad
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Premium Home Ad
Series Home Ad
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Overview(Click to Play)
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WEBTOON Entertainment Inc.
Unskippable. Unforgettable. 3
FULL-SCREEN VIDEO AD
Captivate ultimate user attention for 30 seconds
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Unlock episodes with Ads
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Watch Ads to unlock
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Full-Screen Video Ad played
After 30 seconds
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Overview(Click to Play)
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WEBTOON Entertainment Inc.
Take the Spotlight First, Before Story Begins. 4
VIEWER-TOP VIDEO AD
Secure prime visibility at the top for 15 seconds
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Viewer-Top Video Ad
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After 15 seconds
Video closed
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Overview(Click to Play)
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WEBTOON Entertainment Inc.
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Click. Collect. Convert. PERFORMANCE ADS
Achieve targeted marketing goals with users actively seeking value
COIN HUNTER
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WEBTOON Entertainment Inc.
Gamify Your Goals. Play To Convert.
COIN HUNTER
Empower your brand to drive installs, leads, and more through rewarded actions.
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Coin Hunter
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Multi Reward Mission
Mission List
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Overview(Click to Play)
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WEBTOON Entertainment Inc.
Gamify Your Goals. Play To Convert.
COIN HUNTER
Case Study - Overthrown (Game) / CPA
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STEP 1 Click the start button
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STEP 2 Go to the Steam page, and on your Wishlist
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STEP 3
Take a screenshot
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STEP 4
Upload a screenshot and earn coins
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WEBTOON Entertainment Inc.
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Gamify Your Goals. Play To Convert.
COIN HUNTER
Case Study -Tiket.com (Travel) / CPI
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CTR Approx. X 7 ↑
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WEBTOON Entertainment Inc.
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THANK YOU
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